The great indoors: developing audiences for contemporary art and craft in Australia

A national study on existing and potential audiences for contemporary art and craft. It also examines audience-related services provided by a wide range of exhibiting institutions, indoors and out.

This research has a wealth of illuminating profile material on galleries and their audiences which has been properly researched and statistically validated.

The report highlights public program and promotional issues that may be strategically resolved at a gallery level.  It also examines contemporary galleries and their services, and looks at the audience for contemporary art and craft in detail. 

Commissioned by the Australia Council for the Arts from Woolcott Research Pty Ltd and Positive Solutions and Judith James Consultancy.