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Beat a Different Drum: a Handbook for Marketing Cultural Diversity in the Arts

Beat a Different Drum: a Handbook for Marketing Cultural Diversity in the Arts

Author: Nancy Young
Source Location: Australia / QLD
Copyright: Arts Queensland
Year of Publication: 2001

A key outcome of Arts Queensland's Marketing Cultural Diversity Research Study, "Beat a Different Drum" is a step-by-step guide to marketing to culturally diverse audiences, and gives insight into strategies that have already been implemented by others.

References

Author Nancy Young
Published 2001
ISBN/ISSN N/A
Available in hard copy No




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