Wild Ark is a multi-platform wildlife experience that transcends the zoo walls.
At the zoo, kids set out on the Wild Ark discovery trail where they use mobile phones to follow clues. Along the way they encounter animals up close and discover their stories through short videos delivered to their phone.
In Wild Ark online, they can plays games in habitats from the far reach of the globe, connect with other kids through animal clubs, share stories of their experiences and even adopt a real animal.
Wild Ark also offers kids the rare opportunity to get behind the scenes and get local hands-on experience in real world conservation and wildlife programs. The Wild Ark world appeals to the sense of adventure inherent in kids, is fun and empowers kids to take action on issues they care about.
Team lead: Shoni Ellis
Shoni Ellis' interest lies in exploring how emerging forms of storytelling can engage audiences to inspire real world action. She is currently pursuing this interest further as part of her Master of Arts (Animation and Interactive Media) by research at RMIT University. Shoni’s love for wild places inspired her to study outdoor and environmental education. Her studies, which had a strong philosophical and values based focus has had a significant influence in shaping her work as a teacher, writer and producer. Recently the Victorian Electoral Commission appointed her to develop and implement their community awareness and education strategy to increase democratic participation within the Victorian community. Central to her role is exploring how emerging media can be used to enhance community reach and engagement, particularly amongst young people. Previous to this Shoni had been involved in developing a broad range of print and web based education resources.