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Electorate profiles – definitions and explanatory notes

July 12, 2018

The Electorate Profiles web page provides data on arts and culture in each of Australia’s 151 federal electorates. The electoral boundaries represented are those in place at the 2019 federal election from the Australian Electoral Commission.

Visit the Electorate Profiles page or scroll down/use links below for full definitions and explanatory notes for each of the data items presented.

Engagement

Industry

Engagement

Arts and cultural attendance and participation

This section presents ABS cultural attendance and participation data for each federal electorate. These topics were part of the ABS 2017-18 Multipurpose Household Survey and for the first time, the survey included both children (aged 5-14 years) and adults (aged 15 years and over). The types of cultural venues/events and activities included for adults and children are shown below.

  • Adult attendance at cultural venues/events: Libraries or archives, art galleries, museums, cinemas or drive-ins, live music concerts or performances, operas or musicals, theatre, dance, other performing arts
  • Adult participation in creative activities: Performed in drama, comedy, musical or variety act, singing or playing a musical instrument, dancing, written as or drive-ins, live music concerts or performances, operas or musicals, theatre, dance, other performing art
  • Children attendance at cultural venue/events: Libraries or archives, art galleries, museums, cinemas or drive-ins, live music concerts or performances, operas or musicals, theatre, dance, other performing arts
  • Children participation in creative activities: Drama activities, singing or playing a musical instrument, dancing, art and craft activities, creative writing, creating digital content, screen based activities, reading for pleasure

ABS data technical notes:

  • Values marked with an asterisk (*) indicates the estimate has a relative standard error of 25% to 50% and should be used with caution
  • Values are not shown if they have a relative standard error greater than 50% as considered too unreliable for general use.
  • For children’s attendance and participation, values of 100% should be interpreted as representing a very high participation rate. It does not necessarily reflect that all children with this characteristic participated in the selected activity.

Further details on cultural attendance can be found on the ABS website here. Further details on participation in cultural activities can be found here.

Source: Based on ABS data. Attendance at Selected Cultural Venues and Events, 2017-18 (cat no. 4114.0); Participation in selected Cultural Activities, 2017-18 (cat no. 4921.0)

Value of the arts

This section presents the top three attitudes/impacts statements by region from the National Arts Participation Survey 2017. Federal electorates were assigned to eighteen regions across Australia. Regions for NSW, QLD, SA, VIC and WA were developed in consultation with the relevant state agencies and ACT, NT and Tasmania are presented at the overall state/territory level due to smaller sample sizes. See table below for full list of regions.

 State  Region
 ACT  ACT
 NSW  Metropolitan Sydney, Western Sydney, Regional NSW
 NT  NT
 QLD  Central Queensland, Far North Queensland, Northern   Queensland, South East Queensland, South West Queensland
 SA  Metropolitan South Australia, Regional South Australia
 TAS  Tasmania
 VIC  Metropolitan Victoria, Outer Metropolitan Victoria, Regional         Victoria
 WA  Metropolitan/ Greater Perth, Regional Western Australia

Source: Australia Council 2017, The National Arts Participation Survey: State and Territory Results

 

Analysis of ticket buying data

TEG Analytics provided ticket buying data for the financial year 2018-19 for each federal electorate, with six measures presented across arts and sport events as defined below. Electorate data was assigned based on address of residence from the TEG customer database and measures are shown in comparison to the national average.

TEG Group is the leading ticketing, live entertainment and data analytics company in Australia and includes the ticketing divisions of Ticketek and Eventopia. TEG has significant national coverage through partnerships with premier venues and events and a large retail network of agencies. TEG Analytics, the data analytics division, delivers insight and analysis of transactional data of more than 14 million customers.

While the data presented in this section is limited to TEG venues and events and does not include free, unticketed events, it provides valuable insights into the buying behaviour of arts and sports audiences in Australia and provides further evidence that these groups are not mutually exclusive.

Event categories

  • Arts: those who bought tickets to arts events. Arts includes all live performance events including festivals, theatre, exhibitions, concerts, comedy, school performances.
  • Sport: those who bought tickets to sport events. Sport includes all competition events and would excludes events such as charity or exhibition matches.
  • Any event, arts or sport: those who bought tickets to arts and/or sport events.
  • Both arts and sport: this includes a subset of people from the first two categories above, those who bought tickets to both an arts and sport events.

Measures

  • Average no. of tickets per buyer: The average number of TEG tickets purchased by ticket-buyers in 2018-19 (electorate average compared to the national average)
  • Average no. of events per ticket buyer: The average number of separate TEG events for which ticket-buyers purchased tickets to in 2018-19 (electorate average compared to national average)
  • Average total spend per ticket buyer: The average amount spent on TEG tickets by ticket buyers in 2018-19 (electorate average compared to the national average).
  • % buying tickets to events in their own electorate: The proportion of TEG ticket buyers who purchased tickets to events held in their own electorate in 2018-19 (% in electorate, compared to % of all Australian ticket buyers who bought tickets in their respective electorates). 
  • % buying tickets to events elsewhere in the state: The proportion of TEG ticket buyers who purchased tickets to events held in other electorates in their own state/territory in 2018-19 (% in electorate, compared to % of all Australian ticket buyers who bought tickets in other electorates in their respective state/territories). 
  • % buying tickets to events interstate: The proportion of TEG ticket buyers who purchased tickets to events held interstate in 2018-19 (% in electorate, compared to % of all Australians who bought tickets interstate). 

Source: TEG Analytics

 

Electorate population

This shows the total population of the federal electorate and age group breakdowns based on 2017 Estimated Resident Population ABS data.

Source: ABS Discover Your Commonwealth Electoral Division, 2019 

 

Cinema data

The section presents the number of cinemas, screens and seats, mapped to each federal electorate based on cinema address. Includes major cinema chains and independent cinemas open as at July 2019. Cinema data provided by the Motion Picture Distributors Association of Australia (MPDAA) are complete and accurate to the best of their knowledge as at July 2019.

Source: Motion Picture Distributors Association of Australia (MPDAA) 2019

 

Further information on the arts by location

Online location-based resources from industry bodies and established sector organisations that allow users to search for further local arts information.

 

Industry

Cultural and creative employment

The number of people employed across cultural and creative occupations within each federal electorate was provided by the ABS from the 2016 Census.

This section focuses on occupations considered by the ABS to be within three separate categories of cultural, creative and both cultural and creative as used in the ABS Cultural and Creative Satellite Accounts. Occupations have been included within the coverage of the satellite accounts based on their skills according to the Australian and New Zealand Standard Classification of Occupations (ANZSCO).

From the ABS definitions, ‘Cultural’ is generally used to describe activities which communicate symbolic meaning (e.g. beliefs, values, traditions), require human creativity as an input, and potentially contain intellectual property, whereas ‘creative’ generally refers to activities for which human creativity is a particularly significant input. An activity can be both ‘cultural’ and ‘creative’, and this category takes into account the overlaps between ‘cultural’ and ‘creative’ so they are not double counted.

The full list of cultural and creative occupations included can be viewed on the ABS website here.

Source: Based on ABS data. Census of Population and Housing Customised Data Report.

Cultural and creative businesses

The number of businesses within the cultural and creative industries for each federal electorate was provided by the ABS. Data is shown for businesses operating at the end of each financial year, 2015-16, 2016-17 and 2017-18.

Business counts are presented by employment size and turnover size to show the range of cultural and creative businesses within the electorate. Non-employing businesses includes individual artists and sole traders, with further breakdowns  for small businesses of 1-19 employees and larger businesses of 20+ employees. Further details on employment and turnover definitions can be found on the ABS website here.

Businesses in the cultural and creative industries have been included within the coverage of the satellite accounts based on their predominant industrial activities according to the Australian and New Zealand Standard Industrial Classification (ANZSIC). The full list of cultural and creative industries included can be viewed on the ABS website here.

Source: Based on ABS data. Counts of Australian Businesses including Entries and Exits, Jun 2014 to Jun 2017 (cat. no. 8165.0).

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